Meet Lionspring Publishing House

Lionspring Publishing House isn’t actually a real publisher but it could be your print media company. Every marketing strategy can seem different from one business to the next, but one thing’s for sure - incorporating QR Codes improves the way people connect and interact with your publications. QR Codes can make things easier, more convenient and well thought out to your readers. Check out these creative ways to use QR Codes for the publishing industry.

MP3 QR Code

MP3 QR Code

Go audible with MP3 Codes

Implementing the MP3 QR Code on the inside cover of your books can come in handy when your readers would not only like to read the book but are also interested in listening to its audio version on their way to school or the office. A simple scan of the QR Code redirects them to a mobile page providing an MP3 file such as an excerpt of the audiobook. They can listen to it and, if they like what they hear, click the button included on the mobile page which links to the full version of the audiobook. This way, your MP3 Code provides your readers with additional value that comes with every book they purchase.

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Event QR Code

Event QR Code

Promote your events conveniently

Make it easy for your readers to access all the important information about upcoming events, such as an author’s reading or an autograph session, by adding an Event QR Code on posters. A single scan is a convenient way to get all the details. You can easily customize the QR Code and include the date, time, address, contact person, and a short description about your author. All the while, your guests have the option to save the event to their smartphone calendar and look up details any time.

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PDF QR Code

PDF QR Code

Provide your readers with excerpts

When putting up banners to promote your latest book, you can add a PDF QR Code on them which gives people easy access to an excerpt of it. With their smartphones, your readers can scan the Code and read a few pages on the train to work or while waiting for the bus. And with every PDF QR Code, you can provide a link to where people can purchase the book online so that they can conveniently buy it if they liked the excerpt and would like to continue reading.

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Coupon QR Code

Coupon QR Code

Boost your sales with coupons

If you’re running limited offers and deals on some of your books or magazines, share them with your readers by using Coupon QR Codes. You can print them on a display at the checkout so that your customers can scan it right away or save it to their smartphones until they’re ready to redeem the coupon. They can also share the offer with their friends and help you boost your sales even more.

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Video QR Code

Video QR Code

Bring your flyers to life

Handing out flyers is one way to promote a new book or upcoming events, such as an author reading or writing workshops. Add value to the flyer and make it stand out by printing a Video QR Code on it. Potential customers and readers can scan the Code within seconds and check out a teaser trailer of your book or video invitation of the author to give some background about the story.

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See more ways how to use QR Codes

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QR Code Generator Pro

The all-in-one QR Code marketing platform

Create, design, manage and track QR Codes for great mobile campaigns.

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Create, design, manage and track QR Codes for great mobile campaigns.

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Adjust your campaign

You can still update QR Codes that have already been printed and distributed. Replace web addresses, information or files at any time. Dynamic QR Codes allow you to bring variety to your campaign or fix mistakes and typos in no time.

Track your scans

See how often, when and where people scan your QR Codes. All data collected is in real time, certainly making you want to check back in again and again. Scan reports sum up all relevant information, making it easy for you to see how well your campaign is doing.

Print with quality

When it comes to scanning QR Codes, print quality is important. You can choose from high resolution JPG and PNG files or pick an EPS or SVG vector format. Whether you are printing on small business cards or huge posters, there is a file format that works best for your needs.

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