Top 5 ways to use QR Codes on your labels and stickers
Custom QR Codes on stickers and labels can be used in a number of clever and creative ways that should offer value for both you and your customers. Here is a list of some of our favorites.
1. Enhance your social media presence
While printed advertising still offers its own unique value to the marketplace, no attempt to further a brand is complete these days without generating and maintaining a healthy social media presence. QR Codes are a great way to guide your audience to your online profiles on Twitter, Facebook, etc. using the Social Media QR Code
. This is a proven way to generate visits and likes in short space of time in order to increase the visibility of these pages.
2. Offer value for money
While QR Codes on product tags are a great way of adding value after a purchase, custom QR Codes on stickers can be a great way to guide people to a purchase. Set up a Coupon QR Code
and you can encourage people to seek out your product to avail of it.
3. Offer Content
Incentives don't always have to be cash-based. Your QR Codes can link customers to great content that entertains as well as enhancing your brand's image.
4. Streamline your label
If your product is of a kind that needs to offer a great deal of information i.e. nutritional information, return address labels, instructions for use, mailing labels etc. you can streamline your label and reduce unsightly clutter by linking a custom QR Codes on stickers and labels that contains all the additional information you need. You can even use this as an extra opportunity to guide visitors to other promotions and advertising content.
5. Keep it simple with a website link
If you are confident in your brand's ability to generate interest, you can avoid the hard sell and simply use the Dynamic Website (URL) QR Code
as a way of making it easy for customers to find your website. This strategy is ideally suited to established brands with a loyal customer base. The conservative action can also be something of a statement of brand-power.