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QR Codes for Cities & Cultures

Implementing QR Codes in your city or cultural institution is beneficial, especially when it comes to highlighting the best of what your city has to offer. Get inspired by these creative QR Code ideas to enhance your visitors’ experience during their stay.

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QR Code marketing ideas for cities and cultures

Meet Springfield City

Springfield City isn’t actually a real city, but it could be your local tourist information center or city council. Incorporating QR Codes into your marketing strategy transforms an ordinary tourist visit into a memorable experience worth sharing. So, ready to take your city to the next level? Check out these creative ways to use QR Codes and learn how you can do the same.

Springfield city is a fictional city created by QR Code Generator PRO.
A large signboard in a city with a QR Code that contains a downloadable city guide in PDF format.
A QR Code landing page that contains a city guide in a downloadable PDF file.

PDF QR Code

Showcase your city’s best-ofs

Promoting all the information about your city’s sights and points of interest in one place isn’t easy, especially when there are too many to list. By putting a PDF QR Code on your city’s welcome sign, you can easily share information about all the places of interest to visitors and tourists. With a single scan, they receive access to a list of your city’s must-visits without having to do a manual search. Share any information and don’t worry, you can update your PDF’s content anytime without having to reprint your QR Code.

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A city’s event poster with a QR Code that contains detailed event information.
A QR Code landing page that contains detailed information about a city’s event with a quick save to calendar button.

Event QR Code

Promote seasonal events

From the annual town festival to the Christmas market – seasonal festivities give your city that special charm. To help you promote these events better, add an Event QR Code so that both residents and tourists get all the necessary information with a single scan. Plus, they can quickly save details such as time, date, and location directly to their calendar so they won’t miss your seasonal event highlights.

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A billboard promoting a city’s app in Apple App Store and Google Play Store via QR Code.
A QR Code landing page of a city’s app with buttons to download the app via Apple App Store and Google Play Store.

App Store QR Code

Increase app downloads

Promoting your city’s app is essential to let both residents and tourists benefit from valuable information about your town’s sights, transportation schedules, and culinary recommendations. With the App Store QR Code, you can easily share your app in the Apple App Store, the Google Play Store or the Amazon Appstore in one QR Code. Now, you no longer have to print three QR Codes for three different app stores and simply watch your downloads grow!

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A sign on a monument in a city with a QR Code that contains an audio guide of the city’s history.
A QR Code landing page of an MP3 audio guide of a city’s history.

MP3 QR Code

Create memorable experiences

When it’s difficult to tell stories in a few sentences, use MP3 QR Code on a monument’s plaque or a brochure about the sight to provide audio guides with one quick scan. This way, visiting historical points of interest can be enjoyed by everyone, including the young ones. With a single scan, the QR Code takes the user to a built-in MP3 player where they can listen to guides or explanations in audio format. Plus, they can also choose to listen to the audio later or even repeat whenever they like.

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A banner promoting a city’s tourism with a QR Code that displays a video tour of the city.
A QR Code landing page with a video tour of a city.

Video QR Code

Take tourists on a virtual tour

Get tourists interested in all the attractions your city has to offer before they even set foot at the exact location. Use the Video QR Code to showcase all the must-sees in a completely virtual city tour. Place the QR Code on a banner in your tourist information center to give tourists easy access to your entire video playlist. And whenever you need to update the videos, you never have to reprint new Codes as you can exchange the videos at any time.

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A local city newspaper with a QR Code that contains a redeemable coupon for a museum entrance.
A QR Code landing page that displays a coupon to be redeemed at a local city museum.

Coupon QR Code

Share special offers

Offer tourists and local residents more incentive to attend your city’s events or visit your town’s museums, galleries or exhibitions. Make use of the customizable Coupon QR Code to promote special offers like 2-for-1-deals for drinks at your next wine festival or reduced entrance fees for cultural experiences. Share your QR Code on any promotional materials like catalogs, flyers, or brochures to make the most out of your marketing campaign.

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Engel & Völkers, a luxury real estates and properties agency
Elle Magazine, a fashion magazine with beauty tips, trends, and celebrity news
Monster, a job search website offering work and career opportunities
Benefit Cosmetics LLC, a manufacturer of cosmetics and headquartered in San Francisco, California
Sky Media, one of the leading marketing companies in Europe and manages the promotional sales of Sky and ten other themed channels
Zalando, a German online footwear retailer based in Berlin

Your all-in-one QR Code marketing platform

Now you can fully customize your QR Codes by using your brand colors, add company logo, get scan statistics, and even edit the content after print.

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Plus other benefits you’ll enjoy across QR Code Generator PRO

Worry-free, mistake-proof

Integrate QR Codes in the early planning stage and only add the contents when you’re ready to go live, even after print.

Perfect resolution, every time

Your QR Codes stay in high-resolution no matter what they’re printed on. Download in JPG, PNG, SVG, or EPS.

Stay organized effortlessly

Label your QR Codes and create folders to keep them nice and tidy so you can focus on performance.

Collaborate securely online

Add team members to your account and take full control over what they can see or do — complete with their own logins.

Make a great first impression

Customize the short URL or stand out from your competitors and use your own domain to foster brand loyalty.

Stay on top of everything

Add campaign info so you know when the campaign starts, which medium it’s on, and how many copies printed.

Using QR Codes for your city?

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