How to Create a No-Touch Menu for Your Restaurant
A new era of dining in the age of coronavirus is here. Say goodbye to physical menus and say hello to QR Codes!
Examples of using QR Codes as menus
Below are some inspirations on where you can print your new QR Code menu in your restaurant or bar so that it can be scanned easily by customers.
Why should you create a QR Code for your menu?
The coronavirus (COVID-19) pandemic has now spread across the entire globe and the recovery of the hospitality industry will likely take a while. It is already clear that coronavirus can spread through touching contaminated surfaces. This puts establishments such as your restaurant in the spot as most of the surface is shared by different people every day. While cleaning and disinfecting tables and bars a good start, there is still one thing that people need and share; menus. So how can you eliminate the sharing of physical menus between customers? The answer is simple, replace the menu with a PDF QR Code!
Save on printing costs
Menus get shared a lot, which resulted in wear and tear. Sometimes, drinks spill on them or sauces smeared all over the menu cover. It’s no stranger that printing paper menus are actually eating into your profits. But with a PDF QR Code replacing the physical menu, you only have to print the Code onto surfaces where it’s easily accessible such as on the wall of your restaurant, at the window, on the door, or even on the table itself. But what if you have to change the menu?
Easily changeable without reprinting
To change the menu, all you need to do is upload a new file onto the QR Code, without ever reprinting a new QR Code. That’s right, the PDF QR Code is a form of Dynamic QR Code where you can easily replace and edit its content whenever you want. There is absolutely no limit as to how many times you can change the menu in just a few clicks. Now you can finally create a seasonal menu that changes every 3 months to keep customers coming back for more.
Contactless and touchless experience
To keep your customers safe, creating a PDF QR Code for your menu will limit cross-contamination from sharing physical menus. This is in line with WHO’s guideline to stop the spread of COVID-19 through objects. A survey by Dataessential also reveals that 65% of restaurant guests will accept no physical menus as a new rule.
Limit interaction to keep your staff safe
It’s not just the customers you have to take care of, your staff members are also at risk of getting infected as they serve dine-in customers. By adding a QR Code on the table or the wall where it’s easily scannable by your customers, your staff members no longer have to hand in physical menus and explain the specials. You can add as much information as you want about the dishes you offer directly in the PDF QR Code as there are no print limitations.
Update on the fly
How many times have you sold out a dish or no longer offer some specials that are printed on menus? We know it’s time-consuming and expensive to keep updating your menu. That is why the PDF QR Code is perfect so you can update your menu in real-time. No more saying, “Sorry it’s sold out” to customers!
Attract attention with images
Most restaurants do not add images on their menu because it costs money to print high-quality images on paper. But with the PDF QR Code, you can upload your digital menu with mouth-watering images to keep customers happy. Plus, they get to see and decide based on the images they see to make the ordering process a breeze.
How to convert your digital menu into QR Code
- First, log in to your QR Code Generator PRO account. If you don’t have one, sign up for a 14-day free trial.
- Once you’re in, select Create QR Code on the dashboard.
- Under Dynamic Codes, select PDF.
- Start by naming your QR Code on the top. This could be “My Restaurant Menu.”
- In the Upload PDF section, select the Upload PDF button to upload your menu.
After your menu is fully uploaded, you’ll have two options:
- Select Link directly to PDF to have your customers download your PDF to their phones when they scan the QR Code. *If you select this option, skip steps 7 to 9
- Continue to the next section to design and customize the landing page where your menu is displayed.
- Now, choose from pre-selected color options for the background of your PDF landing page or customize using your restaurant or bar colors. There are over 6 million color combinations you can select from using the Hex color codes so you will definitely be able to find your brand colors to match the design.
- Next step, fill in the basic information on your PDF landing page. Add the name of your establishment, the title of your PDF menu, description of the menu, and your website address.
- To improve your customers’ experience even more, add your logo as a welcome screen to foster brand awareness.
- Select Next to proceed with designing your QR Code.
How to design your QR Code (optional)
Choose a frame with call-to-action text
Now that the PDF QR Code for your menu is ready, it’s time to design the actual QR Code for your customers to scan.
- Select the Frame tab.
- Choose from our ready-made frames to make your QR Code stand out.
- All of our frames come with an editable call-to-action to urge your customers to scan the QR Code. Simply select the T icon on the bottom and change the default text to whatever you want. It’s always a good idea to keep it short and straight to the point, such as “View Menu” or “Scan for Menu.”
- Next, change the color of the frame to match your restaurant’s branding. Select the color picker wheel with the plus sign to start choosing your color.
Change the Code’s shape and color
Change the design and color of the small black and white squares that make up your QR Code.
- Select the Code tab.
- Change the squares into a variety of shapes that suits you.
Then, change the color of the shapes to either match the color of your frame or another contrasting color that complements the design.
The Code’s color must always be darker than the background so that it remains scannable by any smartphone camera.
Add your logo in the center
What better way to show off your restaurant or bar logo other than directly on the QR Code itself?
- Select the Logo tab.
- Upload your logo by selecting the Upload icon.
- Your logo will be resized and adjusted automatically to fit in the center of the QR Code.
Download in high-quality
You have the option to download the QR Code in four different file formats: JPG, PNG, SVG, and EPS.
- Select the Download button to automatically download your QR Code file in PNG format. This file format is suitable for any design you want to add the QR Code on.
- To download in other file formats, select the three vertical dots next to the Download button.
Choose which format you’d like to download the QR Code in.
Your QR Code will lose all customized designs if you downloaded it in EPS file format.
Integrating the QR Code onto another file design
You can either print the QR Code on its own or add it to another file design where your QR Code can be highlighted even more. Please observe the file sizes below so you can adjust the templates according to the sizes you need.
Below are the recommended templates complete with instructions to make scanning the QR Code a breeze for your customers. With the proper placement inside your establishment, you only need to print a few of these to work.
- First, select a template and download it.
- Open it with any image editing tool of your choice.
- Insert your QR Code in the empty box provided.
- Adjust the size of the QR Code by dragging the corner to fit the empty box slot. Always drag from the corner to maintain its original shape and do not drag from the top, bottom, or sides.
Save and export the image in a high-quality print format.
Test your QR Code to ensure it’s still scannable every step of the way. Dragging or resizing the QR Code can sometimes result in blurry or unrecognizable shapes.
Yes, you can upload one PDF file with the maximum limit of 20 MB.
Your PDF QR Code comes with its own short URL where you can use it to promote your menu on social media, email, or your own website.